Lovelace Acquires Southwest Medical Associates

Physician Practice Adds to Lovelace’s Quality Reputation

Albuquerque, N.M.
(Oct. 19, 2012) – Lovelace has acquired Southwest Medical Associates, Inc.,
bringing one of the most esteemed physicians practices in New Mexico to be a
part of the Lovelace Health System.
“It’s an exciting moment in Lovelace’s history,” said Ron Stern, president and
CEO, Lovelace Health System. “Southwest Medical Associates is one of the
premier medical groups in our community with high quality physicians who focus
on offering true personal care and short wait times. The practice is
established, extremely popular and successful.”

The transaction is effective immediately and comes after more than a year of
discussions and negotiations.

As part of Lovelace, Southwest Medical Associates will retain its name and
leadership, specifically Dennis Cox, executive director. All 150 employees have
been retained.

alliance with Lovelace is powerful for Southwest Medical Associates,” said
Kenneth Rogers, M.D., president of Southwest Medical Associates, Inc. 
“Accessing Lovelace’s resources, infrastructure and health plan ensures our
practice will continue to recruit and retain exceptional physicians, midlevel
providers and staff, and it will allow us to continue to provide
state-of-the-art care to our patients.”

This acquisition launches a new physician model for Lovelace: a hybrid network
of employed, strategically aligned and community physicians who are all valued
and all working together to serve patients in an integrated system.

“We are committed to developing strong and lasting relationships with
physicians – regardless of whether we employ them or are affiliated with them
in any other way,” added Stern. “These bonds are crucial to serving patients
with quality clinical care and excellent customer service and to the success of
our system.”

Southwest Medical Associates physician Thomas Gross, M.D., agreed that the new
relationship with Lovelace creates opportunity for innovative service and

want to be a part of an integrated system,” Gross said. “It allows us to
provide better coordination, improved communication and patient flow. It just
enhances the personal care that we’ve always offered

The acquisition is another example of investment in Albuquerque and New Mexico
by Lovelace’s parent company, Ardent Health Services. To date, more than $316
million have been invested into Lovelace’s facilities, equipment and people
since 2002.


About Lovelace

Health System consists of Lovelace Medical Center, Lovelace Rehabilitation
Hospital, Lovelace Women’s Hospital, Lovelace Westside Hospital, Heart Hospital
of New Mexico at Lovelace Medical Center, Lovelace Regional Hospital-Roswell,
the Lovelace Health Plan offering health insurance to 210,000 New Mexicans with
access to a wide range of health care providers and specialists across New
Mexico, and 11 retail pharmacy locations in Albuquerque, Rio Rancho and
Santa Fe.


About Southwest Medical

Southwest Medical Associates is one
of New Mexico's largest multispecialty medical groups. The group was
established in Albuquerque in 1979 and has served Albuquerque, Rio Rancho, Los
Lunas, and New Mexicans throughout the state for more than 30 years. Its new
Westside clinic at 4420 Irving Blvd. N.W., provides expanded primary care
including family medicine and pediatrics, and specialty care including
neurology and podiatry, to Rio Rancho and Albuquerque's Westside. The Westside
clinic is one of New Mexico's most modern facilities. The clinic at 6100 Pan
American Freeway N.E., (Northside Medical Building) provides comprehensive
primary care including family medicine, pediatrics and internal medicine; and
specialty care including gynecology, neurology and podiatry.


Laurie Volkin 

Lovelace Health System

(505) 903-0367          


Lovelace Health System

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