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Albuquerque Business First

BY HUNTER RILEY | SPECIAL TO ALBUQUERQUE BUSINESS FIRST

Farron Sneed wasn’t pressured by his parents to pursue
certain activities or maintain a certain grade point average
when he was growing up. Sneed said his parents were
supportive of his decisions; and when he decided to go to
college, they supported him in that arena as well. Now he
says he wants to return those favors by supporting the
people who make Lovelace Westside Hospital function on
a daily basis.

When you were growing up, what did you see yourself
doing as an adult?

When I was growing up I was too busy being a kid and
was never concerned about what I would do as an adult.
It was my idea to go to college and fortunately my parents
supported me. I was really lucky in that respect and I never
wanted to disappoint them or fall short of a college degree.
I really put this pressure on myself, but it worked. Parents
sometimes put more pressure on their children about
grades and career decisions. I feel we all have a place in
society and will eventually figure it out regardless of our
parent’s wishes.

What have you learned in your years of experience about
dealing with competitors? Has your view of competition
changed as you gain more experience?

As a leader, you should always know how your organization
is performing and constantly look for opportunities
to improve and grow. Competition creates the free-market
enterprise and serves as a motivator for companies to be at
their very best, and this is good for the consumer.

What in your job do you find challenging or stressful and
how do you deal with it?

The proposed changes in the health care industry and
how they affect consumers, business owners and health
care providers can be overwhelming. Like most stewards
in health care, I want to make sure every patient has access
to affordable health care in their community and
where travel is limited. Working through the logistics and
fostering relationships with others for the patient’s benefit
is not always simple. I have an undergraduate degree in
community health/wellness so I know that maintaining
healthy eating habits, exercising regularly and an annual
check-up with a primary care physician are important.
Personally, I deal with stress by exercising three to four
times per week and maintaining a wellness lifestyle.

What is one issue outside of your professional life that
you are passionate about?

Childhood obesity. My involvement with youth sports
and personal commitment to health and wellness has
provided opportunities to encourage and support youth.
Educating parents and giving them tools to providing a
healthy diet and commitment to exercise is the first step
to solving this American epidemic. Knowledge is power. I
was surprised when I read the following statistics: That 60
percent of overweight children ages 5 to 10 already have
at least one risk factor for heart disease; that over the past
three decades, the childhood obesity rate in American has
tripled; and that of the parents of obese children, 75 percent
think their child is normal weight or underweight.

These statistics were a wake-up call for me, and they reflect
a need to be responsible role models and provide our
children healthy choices. Children will mirror what their
parents do.

Are there any new initiatives or projects in the pipeline
at Lovelace that you are particularly excited about?
I’m excited about our emergency room renovation. We
will have four private exam rooms for our pediatric patients
that will provide a comfortable setting for our patients
and their families. We will have new floors, new LED
lighting, new paint and new furniture in the waiting area.
The renovations will be completed by March 1. Lovelace
Westside Hospital offers the only pediatric unit on the
Westside and in Rio Rancho. This is particularly exciting
for us and allows us to meet the needs of our community.
 
Farron Sneed CEO Lovelace Westside Hospital
Farron Sneed
CEO Lovelace Westside Hospital
(505) 727-2001
10501 Golf Course Road NW, Albuquerque, 87114
www.lovelace.com
Education: bachelor of science degree in health education/community health
from Oklahoma State University; master’s degree in health care administration from
University of Oklahoma Health Sciences Center.
Hobbies: antique auto restoration
Family: wife Rebekah; son Bryston, 11; son Grayson, 16; daughter Farrah, 5
Hometown: McAlester, Okla.

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